Welcome to our web project for the Sidaction association, where humour and information meet to demystify preconceived ideas about HIV and AIDS. Our Landing Page has been designed with a clear objective: to educate while entertaining.
Our aim is simple: to make everyone feel comfortable and confident discussing this disease, without stigma or fear. With our Landing Page, we aim to demystify HIV and AIDS, one click at a time, and make information accessible to everyone, in a spirit of inclusion and mutual understanding.
Attractive, modern design: As soon as visitors arrive on the page, they are greeted by a modern graphic design that immediately grabs their attention. An imposing title, presenting a popular but false received idea, is placed in the centre to arouse curiosity.
Demystifying the popular misconception: By clicking on the statement, visitors are guided through a visual process in which the popular misconception is deconstructed to reveal the truth. This approach offers a moment of revelation where prejudices are exposed and challenged.
Use of youth pop culture: To make the subject more accessible and less taboo, elements of youth pop culture are integrated, injecting humour and lightness into the content. This approach aims to change mindsets and encourage open and informed conversations about HIV and AIDS.
Group project
made with Noah darrieumerlou and Antoine hallaux
